We Work With Owners Who Are Done Switching Agencies
PathOpt is built for owner-led businesses doing $1M–$10M that have been burned by an agency before. We go deepest in home improvement — contractors, roofers, remodelers, and landscapers — and run growth for select professional and commercial businesses too.
Home Improvement
This is our focus. The marketing, SEO, and attribution we ship are tuned to how home-improvement businesses actually book work — by trade and by season, not a generic contractor template.
Contractor & Home-Services Marketing
The full growth engine for home-improvement pros.
Google Ads, SEO, and lead attribution with complete transparency — see what every lead and booked job actually costs, and own every account. The umbrella for everything below.
- Paid media, SEO, and attribution under one roof
- Cost per booked job on a real-time dashboard
- You own every account from day one
Roofing Marketing
Exclusive leads tied to booked roofs.
Marketing for roofers that books roofs instead of reselling you the same shared lead — built for storm and insurance-driven demand.
- Exclusive leads, never shared
- Storm & season-ready campaigns
- Google Ads, LSAs, and roofing SEO
Remodeling Marketing
Qualified leads for big-ticket projects.
Marketing for remodelers and design-build firms — qualified demand nurtured through a long sales cycle and tied to signed projects, not tire-kickers.
- Kitchen, bath, whole-home, additions
- Long-cycle nurture to signed projects
- Portfolio-driven, visual SEO
Landscaping Marketing
Marketing paced to your season.
Marketing for landscapers and lawn-care companies — paced to your demand curve and split across high-ticket design-build and recurring maintenance.
- Seasonal budget pacing
- Design-build vs. maintenance campaigns
- Local SEO + the map pack
Professional & Commercial
The model matters more than the label. We also run growth for professional-services firms and commercial businesses doing $1M–$10M — if the way you make money fits how we work, we can help.
Professional Services
Consultants, accountants, and advisors.
Predictable pipeline and tighter client operations for professional-services firms — so growth stops depending on referrals and word of mouth alone.
- Inbound + outbound for steady lead flow
- Automated intake, follow-up, and proposals
- Reclaim billable hours from admin work
Promotional Products
Distributors and B2B suppliers.
Systems and marketing for promotional-products distributors — built for B2B reorder revenue, not retail.
- Document the processes in your head
- Automate quoting, ordering, reorders
- Marketing tuned to reorder revenue
Commercial & Specialty
Commercial interiors, furniture & design, flooring, and more.
We also run growth for commercial and specialty businesses whose model fits — from commercial office furniture & design to commercial flooring. Tell us about yours and we'll tell you straight whether we can help.
- Commercial office furniture & design
- Commercial flooring
- Other specialty B2B — if the model fits
If You're a $1M–$10M Owner, Let's Talk.
Even if you're outside home improvement, we can usually tell you in 30 minutes whether what we do would move the needle for you. Using your real numbers — no pitch, no commitment.
Book a Free Deep Dive30 minutes. No pitch. Real answers.